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In recent years, the world has witnessed a fascinating and rapidly changing landscape of brands and trademarks. From multinational corporations to individual celebrities, trademark registration has become a crucial aspect of protecting one's identity and Intellectual Property. Recently, the world witnessed a significant event when Elon Musk, the renowned Entrepreneur and CEO of companies like Tesla and SpaceX, replaced his Twitter profile picture with a simple letter "X." This seemingly innocuous action sparked curiosity and discussions about the possibility of...

In the Highcourt of Delhi at New Delhi Pronounced on: 10th April, 2023 The use of the article ”the”, in Section 17(2)(b) of the TradeMarks Act, 1999 is, in our opinion, significant. There is a clear difference between the expressions “common to trade” and “common to the trade” which was mentioned by the Hon’ble Justice C Hari Shankar with his usual perspicuity explained that if the legislature has, in the phrase “common to the trade”, inserted the definitive article “the”, that...

In present scenario, the goodwill attached to the brands is a vital guiding factor for the consumers to decide on the purchase of the brand products. The role of trademarks in the modern society is dynamic and also the creativity which goes into the development of brands is substantial. There is a basic difference between Trademark and Brand, as it is rightly portrayed ‘All Brands cannot be a Trademark while all trademarks can certainly be a Brand’. Although the company’s...